Jewellery

By Charlotte

About

Founded in 2012 by former Australian makeup artist, Charlotte Blakeney, By Charlotte is the go-to destination for mindful jewellery and gifts that tell stories of love, friendship and cherished moments.

Sales Performance

$81K per month customer spend via Visual Shopping galleries make up 9% of aggregate monthly store sales.
 By Charlotte has integrated the Sauce Visual Shopping embeds into the two primary customer touch points: Home page and Product Page Galleries.
 Multiple product tags feature in most shoppable media giving customers ‘Shop the Look’ impulse buying opportunities that increase basket size by an average of +13% compared to the shop’s average basket.

Sauce Sales
$81K/mo
Monthly Sales Avg.
Sauce Sales
9%
Of Total Store Revenue
Basket Uplift
13.70%
+$31 More AOV. Vs Store's Avg.
UGC Media Sales
$18k/mo
22% Of Total Monthly Sales
Sauce Monthly Assisted Sales $81K

By Charlotte Jewellery generates $81K/mo in assisted sales by enriching their customer on-site shopper experience, boosting conversion and basket size with Sauce’s Visual Shopping. Dynamic Product Page Galleries and UGC account for 9% of total sales.

Sauce Monthly Assisted Sales $81K
By Charlotte Jewellery generates $81K/mo in assisted sales by enriching their customer on-site shopper experience, boosting conversion and basket size with Sauce’s Visual Shopping.

Dynamic Product Page Galleries and UGC account for 9% of total sales.
Sauce Monthly Assisted Sales $81K
13.7% Uplift in Assisted Basket Size.

Sauce visual shopping optimises for purchase confidence and basket spend. On average, By Charlotte’s customers spend +13% (+$31) more per basket when interacting via Sauce’s Visual Shopping widgets. The uplift in basket spend is attributed to dynamic product page galleries where customers are able to see complimentary products in ‘Shop the Look’ settings that motivate the inclusion of additional items to basket.

13.7% Uplift in Assisted Basket Size.
Sauce visual shopping optimises for purchase confidence and basket spend. On average, By Charlotte’s customers spend +13% (+$31) more per basket when interacting via Sauce’s Visual Shopping widgets. The uplift in basket spend is attributed to dynamic product page galleries where customers are able to see complimentary products in ‘Shop the Look’ settings that motivate the inclusion of additional items to basket.
Sauce visual shopping optimises for purchase confidence and basket spend. On average, By Charlotte’s customers spend +13% (+$31) more per basket when interacting via Sauce’s Visual Shopping widgets. The uplift in basket spend is attributed to dynamic product page galleries where customers are able to see complimentary products in ‘Shop the Look’ settings that motivate the inclusion of additional items to basket.
862 UGC accounts talking about @byCharlotte_

By Charlotte has been mentioned in 1,791 posts uploaded by 862 fans, Influencers and Brands (see distribution below). The number of mentions is +20% higher than other brands with 226K followers on Instagram. Each post uploaded engages with new buyers for the brand. 22% of total monthly assisted customer spend is directly attributed to shoppable content originating from Influencers and customers.

862 UGC accounts talking about @byCharlotte_
By Charlotte has been mentioned in 1,791 posts uploaded by 862 fans, Influencers and Brands (see distribution below). The number of mentions is +20% higher than other brands with 226K followers on Instagram. Each post uploaded engages with new buyers for the brand.

22% of total monthly assisted customer spend is directly attributed to shoppable content originating from Influencers and customers.
By Charlotte has been mentioned in 1,791 posts uploaded by 862 fans, Influencers and Brands (see distribution below). The number of mentions is +20% higher than other brands with 226K followers on Instagram. Each post uploaded engages with new buyers for the brand.

22% of total monthly assisted customer spend is directly attributed to shoppable content originating from Influencers and customers.

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Video Playback in Visual Shopping Grids: Enhance your shopping experience with integrated video content in product displays

Let's talk.

Explore frequently asked questions about the integration of Sauce's services into your Social Commerce strategy, gaining insights into how this powerful tool can enhance your online marketing and sales.

How can your services be tailored to meet the unique needs of my project?

Our services are highly customisable to align with the specific requirements of your project. We begin by understanding your objectives, target audience, and unique brand identity. Based on this information, we develop a tailored strategy that includes selecting the right tools, integrations, and approaches. Whether it's influencer marketing, UGC digital content creation, video commerce, or campaign tracking, we ensure that every aspect of our service is aligned with your project goals and brand ethos.

What successful project outcomes have other clients similar to me achieved with your assistance?

Clients similar to the ones noted in our use cases have seen remarkable results, including significant increases in audience engagement, enhanced brand visibility, and improved sales conversions. For instance, a luxury fashion brand we worked with saw a 40% increase in online engagement and a 30% rise in sales post-campaign. Another client in the beauty industry experienced a substantial growth in their social media following and a notable ROI boost from the influencer marketing strategies we implemented. Each case is different but we believe that with the right repeatable frameworks we can achieve impressive results for most discerning visually led brands.

Can you walk me through the process of how your team would handle a project like mine?

Absolutely. Our process begins with a thorough consultation to understand your vision and objectives. We then conduct market research and audience analysis to inform our strategy. Next, we curate and collaborate with influencers or create bespoke digital content that resonates with your target audience. Throughout the campaign, we closely monitor performance metrics and make data-driven adjustments to optimise the results. Finally, we provide a comprehensive report detailing the campaign's performance and key learnings. The visually engaging content created during our campaigns is seamlessly integrated into your brand's shopping funnels, a process we expertly facilitate. This integration is designed to generate a positive and upward spiral of results through social proof and conversion optimisation, enhancing the overall effectiveness and efficiency of your marketing efforts.

What are the common challenges in projects like mine and how does your team overcome them?

Common challenges in influencer marketing, such as selecting suitable influencers, maintaining content authenticity, and accurately gauging campaign impact, are effectively addressed with our comprehensive approach. We utilise an extensive database analysis encompassing over 69 million Instagram accounts, ensuring the selection of influencers is data-driven and closely aligned with your brand's identity. Our network of rigorously data vetted influencers guarantees authenticity in content creation, resonating genuinely with your target audience. Additionally, we deploy sophisticated analytics tools for meticulous tracking and evaluation of campaign performance. Our team remains agile and in tune with evolving market trends, ensuring your campaigns are not only impactful but also consistently relevant in an ever-changing digital landscape.

How does Sauce provide a competitive advantage in my industry or sector?

Sauce offers a competitive advantage through its deep understanding of digital and influencer marketing landscapes. Our tailored strategies are designed to maximise your brand's online presence and engagement. We provide cutting-edge tools for analytics and content management, ensuring that your campaigns are both innovative and data-driven. This approach not only enhances your brand's visibility but also ensures a higher ROI, setting you apart in your industry or sector.

Still have questions?

Reach out to our business team for support, or schedule a call to discover how we can assist you in achieving your goals.