Privacy Policy
Sauce is committed to protecting the privacy of all individuals who:
Visit any website or mobile site offered by Sauce, without limitation addSauce.com and including all subdomains, present and future (the “Website”)
Use the services including Sauce Shoppable Galleries, Campaigns, Discover, Advanced search and other Sauce products and services (the “platforms”)
To make this policy easier to read, we call the Website and the Platforms together the "Services".
When we talk about “Personal Information”, we mean information relating to you or other identifiable individuals.
It is Sauce’s policy to respect your privacy and the privacy of all users of the Services. This Privacy Policy has been established to help you understand our commitment to protecting your privacy and personal data, and the steps we take to ensure it. By visiting and/or using any of the Services, you agree to be bound by the terms of the present Privacy Policy (the “Privacy Policy”). Where the present Privacy Policy refers to “Sauce”, it may refer to the Services or to Sauce, depending on the context.
Sauce reserves the right, at any time, to modify or replace the Privacy Policy. The most recent version of the Privacy Policy is available at WEBSITE. Please check the Privacy Policy periodically for changes, though we will also notify you via email or other direct electronic communication method of any changes that, in our sole discretion, materially impact your use of the Services or the treatment of your Personal Information. Your use of the Services following the posting of any changes to the Privacy Policy constitutes acceptance of those changes.
Sauce Data and Customer Content
We collect Personal Information (such as registration and account information) from our customers and users of the Services for our own purposes, such as to provide and administer the Services (“Sauce Data”). We’re the data controller in respect of this information.
We also process Personal Information on behalf of our customers as their data processor, such as content generated, requested or published via the Platforms in accordance with the instructions our customers give us through the Services (including, for example, the information our customers monitor or collect from social media sites like Instagram through the Services) (“Customer Content”). Our customers control how their Customer Content is collected and used by them. In legal terms this means that our customers are the data controller of their Customer Content. Accordingly, we only use Customer Content to provide the Services to our customers in accordance with the lawful instructions they give us through the Services.
Privacy Policy Addendum for Shopify Installations
Access to and Use of Data
To provide and enhance our services, the Sauce Social Commerce application (hereafter referred to as "the app") necessitates specific permissions from Shopify store proprietors who opt to install it. Detailed herein is the particular data the app accesses and its purposes:
Viewing Personal Data
• The app will access information regarding customers and the store owner, including, but not limited to, names, email addresses, telephone numbers, physical addresses, IP addresses, browsers and operating systems, browsing activities, and client ID cookies.
• It is also imperative to access personal data of content providers, such as email addresses, IP addresses, browsers, and operating systems.
• This information enables us to tailor personal experiences, provide support services, and enhance the app's functionality.
Viewing and Editing Store Data
• The app will have the capability to observe customers' browsing behaviours and any tags affixed to their customer accounts, integral for personalising user experiences and analytical purposes.
• Access to details of products, such as individual items or collections, is essential for the app's operation, enabling social commerce features within your Shopify outlet.
• Editing store analytics and managing pixels is vital to monitor the performance of social commerce attributes and to refine them for heightened engagement.
• The facility to edit pages on your Online Store is necessary to ensure the app's seamless integration and operation with your shopfront.
Consent and Governance
• By installing the app, you are granting consent to the access and usage of your data as described above.
• You maintain sovereignty over your data at all times. In the event of uninstalling the app, we will be deprived of access to your data, and it will be securely expunged from our systems in accordance with data protection statutes.
Safeguarding Data and Security
• We are dedicated to the safeguarding of our customers' and store owners' data. A multitude of security measures are enacted to preserve the integrity of your personal information.
• Data is conserved on secured servers and is accessible solely to authorised personnel.
Contacting Us
Should you have any inquiries regarding this addendum, your personal data, or data security measures, please do not hesitate to contact us via support [at] addsauce.com.
We may periodically revise this privacy policy addendum. Regular review is encouraged.
Purposes of Data Access
The Sauce application requires access to specific types of data to enable a range of functions integral to the efficacy of social commerce. The following outlines the primary purposes for which data is accessed:
Analysing Shoppable Media Performance
• By accessing store and customer browsing behaviour, the app can analyse the performance of shoppable media. This analysis is crucial for understanding engagement levels and the effectiveness of the media in driving sales.
Determining Value Generated from Media
• The app utilises data on customer interactions with various media to ascertain which specific media are most valuable in terms of generating sales. This data informs strategic decisions about content creation and placement.
Understanding Basket Size Achieved
• Examination of the products selected by customers and the overall basket size achieved during transactions assists in understanding purchasing patterns. This data is vital for optimising the selection and promotion of products within the app.
UGC Campaigns and Influencer Suitability
• The app merges customer details and their purchase histories with social data pertaining to their Instagram accounts. This process is instrumental in UGC (User Generated Content) campaigns, which leverage authentic customer content for promotional purposes.
• Additionally, by analysing customer's engagement on Instagram, the app can assess the suitability of customers becoming influencers. This involves considering factors such as content quality, audience engagement, and brand alignment to identify potential brand advocates.
The above processes necessitate a comprehensive understanding of both the e-commerce and social aspects of customer interactions. Access to this data enables the Sauce Social Commerce app to deliver tailored marketing campaigns, enhance user engagement, and ultimately drive sales for the Shopify store.
Please note that all data is managed in strict compliance with relevant data protection regulations to safeguard customer privacy and security.
About this Privacy Policy
This Privacy Policy describes how and when Sauce collects, uses and shares Sauce Data when you use the Services. Sauce receives your information through our Website and sign up sheet.
Whilst most of this Privacy Policy relates to Sauce Data, we also provide some information about how our customers choose to collect and use Customer Content through the Services.
The Services by their nature allow our customers to connect their Instagram account through the APIs, e-commerce platforms (such as WooCommerce and Shopify), social platform (such as Instagram) and any applications developed by third parties that Sauce does not own or control (“Third-Party Apps”) that our customers choose to access. This Privacy Policy does not cover any information or other content you can view via the Services on Supported Platforms (but which was not posted there using the Services) or information you provide to Third-Party Apps accessed via the Services. While we attempt to facilitate access only to those Supported Platforms and Third-Party Apps that share our respect for your privacy, we cannot take responsibility for the content or privacy policies of any Supported Platforms or Third-Party Apps. We encourage you to carefully review the privacy policies of any Supported Platforms or Third-Party Apps you access via the Services.
Sauce Data we receive or collect
When you first register for a Sauce account, and when you use the Services, we collect some Personal Information about you such as:
• Instagram username
• Email address and other contact details
• the geographic area where you use your computer and mobile devices
• a unique Sauce user ID (an alphanumeric string) which is assigned to you upon registration
• other optional information as part of your account profile
• your IP Address and, when applicable, timestamp related to your consent and confirmation of consent
• other information submitted by you or your organizational representatives via various methods (phone, email, online forms, surveys, in-person meetings, etc)
• your billing address and any necessary other information to complete any financial transaction, and when making purchases through the Services, we may also collect your credit card or PayPal information
• user generated content posts exchanged on Instagram
• information we may receive relating to communications you send us, such as queries or comments concerning our Services
• information relating to an individual’s real time location
• Sauce also automatically collects and receives certain information from your computer or mobile device, including the activities you perform on our Website, the Platforms, and the Applications, the type of hardware and software you are using (for example, your operating system or browser), and information obtained from cookies (see “Cookies and Related Technologies” below). For example, each time you visit the Website or otherwise use the Services, we automatically collect your IP address, browser and device type, access times, the web page from which you came, the regions from which you navigate the web page, and the web page(s) you access (as applicable).
How we use Sauce Data
Sauce uses Sauce Data for the following general purposes:
• to identify you when you login to your account
• to enable us to operate the Services and provide them to you
• to verify your transactions and for purchase confirmation, billing, security, and authentication (including security tokens for communication with installed Third-Party Apps)
• to analyze the Website or the other Services and information about our visitors and users, including research into our user demographics and user behaviour in order to improve our content and Services
• to contact you about your account and provide customer service support, including responding to your comments and questions
• to share aggregate (non-identifiable) statistics about users of the Services to prospective advertisers and partners
• to keep you informed about the Services, features, surveys, newsletters, offers, contests and events we think you may find useful or which you have requested from us
• to sell or market Sauce products and services to you
• to better understand your needs and the needs of users in the aggregate, diagnose problems, analyze trends, improve the features and usability of the Services, and better understand and market to our customers and users
• to keep the Services safe and secure We also use non-identifiable information gathered for statistical purposes to keep track of the number of visits to the Services with a view to introducing improvements and improving usability of the Services. We may share this type of statistical data so that our partners also understand how often people use the Services, so that they, too, may provide you with an optimal experience.
Customer Content we process for our customers
Sauce is a shoppable Instagram tool. Sauce Services enable our customers to add value to their Instagram images by making them instantly shoppable and increasing traffic to their homepage.
Services help our customers manage their shoppable Instagram, customer flow, engaging audiences and analyse the results.
In particular, the various Services allow our customers to instantly connect to other third party services, including “Supported Platforms” such as Shopify and WooCommerce, etc.
When our customers link a Supported Platform or a third party service (such as Shopify) to their Sauce account or when they register with a Supported Platform through their Sauce account, our customers can choose to instantly collect, process, share and access such third party services and Supported Platform via their Sauce account (subject to the terms of the license agreements with the Supported Platforms and other third party services).
In this way, our customers can obtain, use and analyze Personal information from supported Platforms and third party services of their choosing, and also view, display or share Personal Information through the functionality in the Services. Such information can include Personal Information of all types, including but not limited to the following category - user generated content pages, profiles, images, feeds.
Consent
By using any of the Services, or submitting or collecting any Personal Information via the Services, you consent to the collection, transfer, storage disclosure, and use of your Personal Information in the manner set out in this Privacy Policy. If you do not consent to the use of your Personal Information in these ways, please stop using the Services.
Cookies and related technologies Sauce uses tracking technology (“cookies”) on the Website, in the Applications, and in the Platforms, including mobile application identifiers and a unique Sauce user ID to help us recognize you across different Services, to monitor usage and web traffic routing for the Services, and to customize and improve the Services. By visiting the Website or using the Services you agree to the use of cookies in your browser and HTML-based emails. Cookies are small text files placed on your device when you visit a website, in order to track use of the site and to improve your user experience.
Session Cookies
The Services use “session cookies”, which improve your user experience by storing certain information from your current visit on your device, such as log-in information. These enable us to remember your log-in session so you can move easily within the Website or the other Services. Without these session cookies, we wouldn’t be able to provide the Services to you. These session cookies have limited functionalities and expirations, and you will be required to re-enter your Sauce log-in information after a certain period of time has elapsed to protect you against others accidentally accessing your account contents and related Personal Information. Other examples of our use of session cookies include to track the number of visits by a particular visitor to a page and to store items in an online shopping cart for the Shop.
Performance and Remarketing Cookies
Partners who help us serve advertising on and off the Website and analytics companies may also put cookies on your device. We use several third-party vendors to help deliver ads for relevant Sauce products and services to you when you visit certain pages on our Website and then visit certain third-party sites. We may share with third-party ad partners a cryptographic hash of a common account identifier (such as an email address), to help us measure and tailor ads and services provided to you. Below is information about one such vendor. Please note that this Privacy Policy covers only our use of cookies and does not include use of cookies by any third parties.
i) Google Analytics
Sauce uses a specific cookie in order to facilitate the use of Google Universal Analytics for users logged-in to the Applications or the Platforms (“Logged-In User). If you are a Logged-In User, Sauce may use your Sauce user ID in combination with Google Universal Analytics and Google Analytics to track and analyze the pages of the Services you visit. We do this only to better understand how you use the Website and the other Services, with a view to offering improvements for all Sauce users; and to tailor our business and marketing activities accordingly, both generally and specifically to you. Google Analytics cookies do not provide Sauce with any Personal Information. Learn more about privacy at Google and to opt-out of this feature by installing the Google Analytics Opt-out Browser Add-on.
ii) Google Display Advertising
Additionally, Sauce uses Google Analytics code that allows for certain forms of display advertising and other advanced features. Subject to change, the Google Display Advertising features Sauce currently uses are Remarketing, Google Display Network Impression Reporting, the DoubleClick Campaign Manager Integration, and Google Analytics Demographics and Interest Reporting.
These features are used to advertise online; to allow third-party vendors, including Google, to show you advertising across the Internet; to allow Sauce and third-party vendors, including Google, to use first-party cookies (such as the Google Analytics cookie) and third-party cookies together to inform, optimize, and serve ads based on your past visits to the Website and to report how ad impressions, uses of ad services, and interactions with these ad impressions and ad services are related to visits to the Website. Data from Google's interest-based advertising or third-party audience data (such as age, gender, and interests) is also combined with Google Analytics to better understand the needs of Sauce users and to improve the Services.
You may opt out of such display advertising at any time by visiting your Google Ads Settings page or by installing and running the Google Analytics Opt-out Browser Add-on .
Sauce uses other third-party performance and remarketing cookies, and further information on those third-party cookies can be obtained by contacting us.
Sauce may also use related technologies including web beacons, bugs, pixels, and software tokens in order to facilitate your use of the Services. Most notably, the Services use software tokens (stored securely on Sauce servers) in order to facilitate the logging in to and the functioning of both the Supported Platforms and Third-Party Apps.
Most computer and some mobile web browsers automatically accept cookies but, if you prefer, you can change your browser to prevent that or to notify you each time a cookie is set. The Network Advertising Initiative has also developed a tool that may help you understand which third parties have currently enabled cookies for your browser and opt-out of those cookies. Further information can be found at http://www.networkadvertising.org/managing/opt_out.asp. Please note however that, by blocking or deleting cookies, you may not be able to take full advantage of the Website, Applications, Platforms, and/or Shop. If you do not want to receive tracking pixels, you will need to disable HTML images in your email client, and that may affect your ability to view images in other emails that you receive.
When we may share Personal Information
Except as provided in this Privacy Policy, Sauce does not divulge any Personal Information gathered via the Services (including Customer Content) to third parties.
Notwithstanding anything in the Privacy Policy to the contrary, we may share any information we have collected about you or Customer Content:
(1) when you consent to the disclosure of such information to a third party when connecting to a third-party service that asks you if you consent to such sharing;
(2) where we are legally required to do so, such as in response to court orders or legal process, or to establish, protect, or exercise our legal rights or to defend against legal claims or demands;
(3) if we believe it is necessary in order to investigate, prevent, or take action regarding illegal activities, fraud, or situations involving potential threats to the rights, property, or personal safety of any person;
(4) if we believe it is necessary to investigate, prevent, or take action regarding situations that involve abuse of the Services infrastructure or the Internet in general (such as voluminous spamming, denial of service attacks, or attempts to compromise the security of the Website infrastructure or the Services generally);
(5) to a parent company, subsidiaries, joint ventures, or other companies under common control with Sauce;
(6) if we are acquired by or merged with another entity (in which case we will require such entity to assume our obligations under this Privacy Policy or inform you that you are covered by a new privacy policy); and
(7) if this information is not private, is aggregated or is otherwise non-Personal Information, such as your public user profile information and related public data (such as Tweets, likes, etc.) or the number of users who clicked on a particular link (even if only one did so).
Subject to obligations consistent with this Privacy Policy, we may also disclose information to our affiliates, agents, contractors, and service providers in order to facilitate the functioning of the Services or to perform tasks that are integral to the Services, such as processing transactions, fulfilling requests for information, or providing support services or other tasks, from time to time. Information may also be transferred from Sauce to the third parties in control of the Supported Platforms, but only to the extent required in order for the Services to function properly.
Children
Protecting the safety of children when they use the Internet is very important to us. Our Services should only be accessed by individuals of Minimum Age. “Minimum Age” may mean different ages in different countries, depending on where the individual accesses the services. For reference, “Minimum Age” shall mean (a) 14 years old for the United States, Canada, Germany, Spain, Australia, and South Korea; and (b) 13 years old for all other countries. However, if applicable law requires that you must be older than such ages in order for Sauce to lawfully provide the Services to you (including the collection, storage, and use of your information in accordance with this Privacy Policy), then the Minimum Age would be such older age. The Services are not designed nor intended for use by children or anyone else under the age of 13.
Security
We use industry best practices to keep any information collected and/or transmitted to the Supported Platforms or Third-Party Apps secure. This includes the use of HTTPS with TLS (Transport Layer Security), which encrypts all transmitted data, and OAuth 2.0 protocols for authentication and data transfer to Supported Platforms and Third-Party Apps.
Certain Personal Information, most notably Sauce log-in details, is encrypted during transmission using TLS. Once validated within our system, passwords are deleted from our system. In addition, Sauce uses third-party vendors and hosting partners such as Amazon Web Services to provide the necessary hardware, software, networking, storage, and related technology required to run the Services. These vendors have been selected for their high standards of both physical and technological security, including ISO and SSAE16 certifications.
When payments are processed via credit card, Sauce uses third-party vendors that are PCI-DSS Compliant. At no point does Sauce have access to your credit card information.
You should bear in mind that the submission of information over the Internet is never entirely secure. We cannot guarantee the security of information you submit via the Services whilst it is in transit over the Internet and any such submission is at your own risk, and this risk is specifically disclaimed in our Terms.
If you are a Logged-in User, it is advisable that you log out of your account at the end of every session and not leave a logged-in account unattended for any period of time, particularly if you use a shared computer or device.
Information storage and international transfers
Sauce, the entity which provides the Services, is a British company with its head office located in London, United Kingdom. For the purposes of EU data protection law, the United Kingdom is considered a country which provides adequate protection for Personal Information, as confirmed by the European Commission in Commission Decision 2002/2/EC.
The Services are mainly provided from our offices in London. However, by the very nature of the Services, the data that is viewed, collected, stored or posted on or through the Services also needs to flow from wherever you are located in the world, to where our Supported Platforms are storing the same data (i.e. in most cases, in the United States). In addition, Sauce uses third-party service providers (such as managed hosting providers, card processors, CRM systems, sub-processors of Customer Content and technology partners) to provide the necessary hardware, software, networking, storage and other services that we use to operate the Services. These third-party providers may process, or store, the same Customer Content on servers outside of the EEA, including in Canada or the US.
By using any of the Services, or submitting or collecting any Personal Information via the Services, you authorize Sauce and its authorized service partners to use and process Customer Content and Sauce Data (including any Personal Information) in these countries. Please be aware that the privacy protections and the rights of authorities and Government agencies to access your Personal Information in some of these countries may not be equivalent to those in your country.
For our customers with a principal location in the EU:
If you primarily use the Services within the EU, we will process Customer Content (which may include Personal Information) as a data processor on your behalf. Under EU law, you are considered to be the data controller of the Customer Content, and as such you are responsible for complying with applicable data protection laws in respect of the processing of Customer Content and the lawful instructions you give us.
To facilitate the lawful transfer by you of your Customer Content (as a data controller) through the Services to outside the EEA, Sauce is offering its EU customers a data processing agreement as an addendum to their existing Sauce agreement (“Data Processing Addendum”). This incorporates the European Commission’s Standard Contractual Clauses (processors) of 2010 (also known as “model processor clauses” or "SCC 2010”).
Please note that the Data Processing Addendum only applies to the extent there is not another legal basis in place to validate the transfer of Personal Information to outside the EEA.
The Data Processing Addendum and some FAQs are available to all of our Customers. If you would like to incorporate the Data Processing Addendum into your existing agreement with Sauce, please email us and we will promptly send you Sauce’s Data Processing Addendum for you to complete, sign and return to us.
If you have any questions, please feel free to contact us.
Email preferences
You may opt out of marketing communications sent by Sauce by managing your email preferences on our Account Management page, or by following the unsubscribe instructions included in each marketing email.
Your rights
You can contact us to obtain a copy of the Personal Information held about you by us. This may be subject to a fee not exceeding any prescribed fee permitted by applicable law. You can also ask us to correct and, where relevant, erase that information. Please note that certain Personal Information may need to be retained by Sauce for a period of time following the cancellation of your account where this is necessary for our legitimate business purposes or required or authorised by applicable law. As mentioned above you have a right to change your email preferences at any time.
You should be aware that Sauce acts as a conduit between our users and the various Supported Platforms and Third-Party Apps. In several instances, the content published via Sauce will not be in Sauce’s custody or control, and any content that has been shared by you through any Supported Platform or Third-Party Apps via the Services may continue to be available to third parties and the public at large, as this content is now under the control of the operators of the Supported Platforms and/or the Third-Party Apps.
You can contact us to ask that we delete or remove your Personal Information when there is no good reason for us to continue processing it. Please note that we may not be able to provide you with access to the Sauce platform or certain specific functionalities of the service as a result.
To delete your data, you may submit a request via email through our support centre https://help.addsauce.com/ or send us a direct message via our messaging app when logged into your user account via https://app.addsauce.com/users/sign_in
.svg)
.svg)
.svg)
